Bruges: Choco-Story (Chocolate Museum), Brugge, Belgium

On a damp Sunday morning, I decided to visit the Choco-story museum in Bruges and to indulge in my chocolate addiction without judgement. As if nearly 50 chocolate shops in Bruges wasn’t enough for me… The chocolate museum in Bruges is a wonderful place to learn more about chocolate from bean to bar and beyond. When you think about chocolate, I doubt you think about all the steps and patience that is required to make it.

Entering the small lobby, I showed my combination ticket with the Friet Museum (the museum of French fries) and received a laminated map of the museum and a chocolate bar. With the map, I started exploring the three floors which are serviced either by stairs or a lift for the less mobile.

The museum focuses on the history of chocolate and cacao from its origins in central America on to how chocolate became popular across Europe. All products are displayed with informative texts in English and Dutch. I didn’t realise so many types of cocoa beans exists. There are seven dispensers along the way, where you can help yourself to ‘all you can eat’ chocolate buttons in milk, dark and white chocolate. Delicious! ...... (follow the instructions below for accessing the rest of this article).