Chanel, Paris

The new boutique on Rue du Faubourg-Saint-Honoré provides an exclusive opportunity to enter the world of CHANEL without the crowds of other locations. Spread across three levels, the boutique features two entrances and separate spaces on the ground floor, with an additional basement area and two spaces on the 1st floor.

The boutique's decor is imbued with the iconic color codes of the House, with soft and light tones contrasted by black and accentuated by gold touches. The works of contemporary artists displayed throughout the space reflect CHANEL's commitment to the arts, including a monumental pearl installation by Jean-Michel Othoniel called White Gold Ribbons, 2021. This work is displayed in the center of a floating staircase made of marble and folded mirrors and embellished with elements made by Goossens, a goldsmith who is part of the Métiers d’art acquired by Maison CHANEL.

The boutique also features two chandeliers in rock crystal and bronze with light gold finishes designed by Goossens, as well as an abstract work created by Alasdair Cooke in ivory and gold tones, a painting by artist Donald Sultan, and a brass Raindrops mirror by the duo Curtis Jeré.

The ground floor of the boutique, situated behind a beautiful freestone facade, is dedicated to accessories, with bags, eyewear, and textile accessories being displayed. Additionally, there is a counter that showcases jewelry and watches. Towards the rear of the room, shoes are presented in a comfortable setting with a sofa, armchair, and large mirror, complemented by a chandelier designed by Goossens. Meanwhile, the basement features a spacious area solely for bags, leading to the display of costume jewelry at the back.